A smiling Activate staff member passes a wristband to a guest at the front desk.
Back to Media

Game room that combines virtual, hands-on play opens 1st East Coast location in N.J.

August 7, 2023

"American Dream is constantly evolving its entertainment lineup to delight our multi-generational audience. This innovative concept that combines digital and sport-style games is truly the next evolution in attractions and will be an outstanding option for our guests.” - Don Ghermezian, American Dream CEO.

Read More Here.

Read the full story on NJ.com →

More Posts

A smiling Activate staff member passes a wristband to a guest at the front desk.

August 17, 2026

PLAY HAS ARRIVED IN GERMANY - ACTIVATE OPENS FIRST GERMANY LOCATION IN BERLIN IN PARTNERSHIP WITH VREX ENTERTAINMENT & SOUNDS FUN ENTERTAINMENT

Read More
An Activate staff member helps a group check in at the kiosks.

June 15, 2026

ACTIVATE APPOINTS SCOTT SHULTZ AS CHIEF TECHNOLOGY OFFICER

Read More
Two players look up at a wall of glowing coloured lights.

September 28, 2026

Auntie Anne's® Twists the Game: Pretzel Brand Kicks Off National Pretzel Month Inside Activate's First Las Vegas Location

Read More
Four players line up behind a rail of glowing balls in a darkened room.

September 24, 2026

Activate Named One of Canada’s Top Growing Companies for Third Consecutive Year

Read More
An Activate staff member hands a wristband to a guest at the lobby desk.

August 20, 2026

CARVEL’S FLYING SAUCER LANDS AT ACTIVATE UNION SQUARE FOR GRAND OPENING WEEKEND

Read More
A smiling Activate staff member passes a wristband to a guest at the front desk.

August 17, 2026

PLAY HAS ARRIVED IN GERMANY - ACTIVATE OPENS FIRST GERMANY LOCATION IN BERLIN IN PARTNERSHIP WITH VREX ENTERTAINMENT & SOUNDS FUN ENTERTAINMENT

Read More
An Activate staff member helps a group check in at the kiosks.

June 15, 2026

ACTIVATE APPOINTS SCOTT SHULTZ AS CHIEF TECHNOLOGY OFFICER

Read More
Two players look up at a wall of glowing coloured lights.

September 28, 2026

Auntie Anne's® Twists the Game: Pretzel Brand Kicks Off National Pretzel Month Inside Activate's First Las Vegas Location

Read More
Four players line up behind a rail of glowing balls in a darkened room.

September 24, 2026

Activate Named One of Canada’s Top Growing Companies for Third Consecutive Year

Read More

NEVER MISS A MOVE

Sign up for emails from Winnipeg (East)

Get the latest events, competitions, and deals…

Groups & Parties

Level-up your next event

From birthday parties to company retreats, Activate is the perfect venue for groups and parties. Start sending the invites. It’s game on. Play on.

Group Events
Contact Us